Eliana Akl is an expert in major brand activations and event organization at the international level.
Focused on results and client satisfaction, Eliana Akl has over 13 years of experience converting consumers into fans.
Passionate about experiential marketing, she has enjoyed much success with different types of projects for brands like Coca-Cola, Unilever, Kellogg’s, l’Oréal, Lindt, Volkswagen and Google in Europe as well as North America.
Rox-Out contribute to the production and realization of events for prestigious clients. Among her most notable achievements: activations for the famous Italian designer Giorgio Armani during Milan Fashion Week; activations for Bell with the deployment of the Bell Box 2.0 at the Francofolies Festival, the Quebec City Summer Festival and TIFF; as well as activations at the Smartika launch at CES 2016 and the National Hardware Show in Las Vegas.
Using her in-field expertise, Eliana has recruited, trained and managed hundreds of teams of ambassadors. She has always been guided by the same conviction : creating memorable brand experiences by tapping into human potential and generating emotions by creating memories.
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